Auction Direct USA Announces Super-Ad Contest

. March 8, 2007

Auction Direct USA, one of the fastest growing Rochester New York used car dealers, will award $5000 to the winner of its newest promotion: User generated television commercials promoting Auction Direct USA’s new used car business. Super-Ad Contest participants can to write, direct and star in their best creative production.

Visitors to www.AuctionDirectUSA.com can read the complete details about the contest, including rules and submission requirements. The Super Ad contest is being promoted on several Rochester New York Clear Channel radio stations, including: 95.1 FOX; 1180 WHAM; 106.7 KISS; 100.5 The Drive.

The commercials will be available for judging on local Clear Channel websites; visitors can vote on their favorite commercials. The top rated videos will be judged by Auction Direct. The winning Auction Direct USA commercial will be aired in the local Rochester New York used car market.

“User generated content is among the most unique and creative way to involve our customers, create new online content and build our brand.” Said John Iannone, Auction Direct CEO. “Some of this year’s most unique Super Bowl commercials were created by average, everyday product users with an extremely low production budget.”

Initial response has been very positive as indicated by the amount of new web traffic generated, phone calls to the dealership and also from the number of people visiting the site interested in creating their own Auction Direct USA commercial.

About Auction Direct USA:

Founded in 2005, Auction Direct USA, a Rochester New York used car dealer, is committed to revolutionizing and legitimizing the used car business. Guided by principles of trust and open information exchange, Auction Direct USA provides a truly unique and satisfying used cars buying experience. The company currently employs over 45 people at its Victor, New York used car location, with plans for national expansion.

For more information, please visit www.AuctionDirectUSA.com

Category: Auction News

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