Upchurch Realty Auction Group Announces Auction of Luxury Home Near Atlanta, Georgia

. December 13, 2007

Upchurch Realty Auction Group, a division of Coldwell Banker Upchurch Realty, a real estate brokerage firm headquartered in Athens, GA, has been commissioned to sell at public auction a luxury home near Atlanta, GA. The home, located at 5387 Golf Club Drive, Braselton, GA, is a 12,000 square foot Mediterranean style mansion in the exclusive residential resort community of Château Élan. The home will be sold on January 9, 2008 by sealed bid. The home was purchased after the mansion had been foreclosed on by the lender, and the current owners finished the home inside and out with such quality that it caught the eye of HGTV’s Ground Breakers television series, which will feature the home and its landscaping in early 2008.

“I believe that this home is an absolute masterpiece of construction and design,” states Charles L. Upchurch III, the owner/broker of Coldwell Banker Upchurch Realty. “From its Hebel block construction to its walnut floors on the upper level, to its Thermador and Viking appliances in the two full kitchens, no detail has been spared by the designers and builders.” That quality extends to the exterior of the home which will be shared in 2008 on television through HGTV’s ”Ground Breakers” television series.

“We like to refer to the home as the Mediterranean Masterpiece,” states Terry Hand, the Director of the Upchurch Realty Auction Group and principal auctioneer. “When we looked at this home and put together our auction marketing plan, we determined that the sealed bid auction was most appropriate for this property. Because of the exclusive nature of this home and its community, and our desire to market the home to a global audience, the sealed bid method whereby bids could be transmitted directly to us in our company office from around the world made the most sense.”

Full details of the auction can be seen on the Auction Group’s website, as well as a detailed 8-minute video tour of the home. Coldwell Banker Upchurch Realty Auction Group can be contacted directly at 706-354-7870 or 1-888-542-4002, or you may go to their website at www.UpchurchRealtyAuctions.com.

Coldwell Banker Upchurch Realty, a full service residential and commercial real estate brokerage firm, has been helping people buy and sell real estate in Athens, GA, for almost 50 years. With the company’s roots going back to 1958, and its alignment with the Coldwell Banker name since 1982, Upchurch Realty has become one of the top 100 Coldwell Baker affiliates in the U.S.

Category: Auction News

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