Heritage Picks Inlet to Stream Live Auction House Excitement

. September 25, 2008

Inlet Technologies today announced that Dallas-based Heritage Auction Galleries, the world’s largest collectibles auctioneer has chosen the Spinnaker Professional Streaming Appliance to stream interactive auctions live over the Web.

Heritage wanted to replicate the excitement of the auction house experience for online bidders, enabling them to see the items, watch and listen to the auctioneer and bid through their computers, live on the Internet. In order to ensure consistent information for all bidders – both online and in-person – Heritage required an ultra-low latency solution so that the stream from the auction house cameras would reach the online customer nearly instantaneously.

Inlet Technologies engineered an ultra-low latency solution for Heritage with the Spinnaker Professional Streaming product at its heart. Additional components of the end-to-end low latency solution include Adobe® Flash® Media Interactive Servers and a customized Flash player embedded in the Heritage web site. The Inlet Technologies solution consistently delivers sub-two-second latency, an improvement over Heritage’s previous equipment, while also expanding their audience with a Flash installed base.

“Inlet Technologies gives us the ability to extend our audience by offering a solution that just about every potential online auction goer can access with their existing computer using software they likely already have installed. What’s more, Inlet went above and beyond other vendors to meet our needs under a tight timeline, even providing a renowned Flash expert to assist with the player design,” said Brian Carpenter, Director of IT for Heritage Auction Galleries. “We tested many other solutions before choosing Inlet’s Spinnaker. It delivered the best low latency performance, better even than products marketed as ‘low latency,’ was easily configurable, and the Spinnaker was less expensive too.”

“The Heritage Auction low latency streaming application exemplifies how Inlet Technologies is advancing the art of digital video, and how businesses of all kinds are finding imaginative ways to use new media to engage new audiences and generate new revenue streams,” said Inlet CEO Neal Page. “This is the tip of the iceberg in terms of the tremendous possibilities of this technology.”

About Heritage Auction Galleries

Heritage Auction Galleries (www.HA.com), established in 1976, offers a wide range of U.S. & World Coins, Rare Currency, Fine & Decorative Art, Western Art, Illustration Art, Vintage Comic Books & Comic Art, Movie Posters, Entertainment Memorabilia, Jewelry & Timepieces, Vintage & Couture Handbags, Sports Collectibles, Stamps, Historical & Political Memorabilia, Rare Books & Manuscripts, American Indian Art, Air & Space Memorabilia, Civil War Memorabilia, Vintage & Contemporary Photography, Natural History Specimens and more. Headquartered in Dallas Texas, Heritage Auction Galleries has representatives across the United States, as well as agents around the world.

About Inlet Technologies

Named to Frost & Sullivan’s Hot Company Watchlist and recipient of Digital Content Producer’s NAB 2008 Pick Hit award, Inlet Technologies is the leading provider of advanced encoding solutions, enabling new media for new networks. Inlet solutions produce the highest quality video, faster and more efficiently than any other solution. Inlet allows content creators, programmers and distributors to increase production efficiency, reduce costs and deliver superior quality video over any Internet Protocol (IP) network. Inlet’s award-winning line of products – Spinnaker™ Professional Streaming Appliances, Armada Workflow Management System, Fathom® Advanced Encoding Solutions and Semaphore™ automated quality control software – scale seamlessly from mobile to web to high-definition. Inlet solutions are ideal for applications such as real-time professional streaming, Blue-ray encoding, Video-on-Demand, Web-based video, digital archiving and dailies. Inlet customers, such as MLB.com, Modern Video and Microsoft are able to expand their audiences and create new revenue from their valuable content. For more information, visit www.inlethd.com.

Category: Auction News

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