Arsetta Inc. Democratizes the Online Auction for Non-Profits

Let the Bidding Begin! Arsetta Inc., developer of, the popular benefit auction management web-application, has evened the online auction playing field. Now any non-profit organization, regardless of size, can quickly and easily create and customize its own community online auction site and conduct an online auction using ReadySetAuction’s powerful and affordable toolset.

From an organization’s auction home page that is branded with the organization’s logo, banner, image and welcome text, supporters can view the online catalog, place bids, make direct cash donations, submit auction item/service donations, and even buy tickets to a gala event, if there is one. Moreover, ReadySetAuction’s sophisticated bidding intelligence encourages lively bidding, resulting in higher bids and more proceeds for the organization.

Both grassroots organizations and large non-profits alike are thrilled with ReadySetAuction and are quickly realizing the rewards of this new online auction fundraising tool for their charities. Kelly Shea of the Community Relations department of Cardinal Health in Ohio used ReadySetAuction’s Online Auction package to raise money for Cardinal Health’s United Way Work Place Giving campaign. She explained, “Our online auction has been well received and is going strong. This is the first year we have done such a thing. We have received many compliments on the quality of the site, so thanks goes to Arsetta!”

Jeff Bourke of Lyondell Chemical Company had similar results. It was their most successful year ever for their United Way campaign. Borke explained, “ReadySetAuction allowed our local United Way campaign to increase our auction sales by 250% compared to our traditional silent auction! There was silence in the halls in the last minutes of the auction as the bidding wars peaked. The overall response from our employees was ‘We want it again next year!'”

ReadySetAuction’s Online Auction tool brings the charity auction into homes and offices of those who otherwise may not be able attend a gala auction event. Moreover, ReadySetAuction allows all non-profits — even those whose budgets cannot afford to throw a large fundraising gala — to raise funds simply and inexpensively while promoting their mission to their supporters and beyond.

“Fundraiser auction events have been around for years, with good reason,” explains Sam Weiss, Arsetta, Inc. co-founder and CEO. “They are an incredibly effective way for an organization to raise funds while building community awareness and instilling passion for a cause. With this release, ReadySetAuction extends the reach of the charity auction event to a broader base of constituents, inviting greater participation. And ReadySetAuction gives non-profits who can not afford to rent a venue, provide dinner and staff an auction the opportunity to raise money in the virtual world.”

Interested parties can view an online auction demonstration at

About Arsetta
Founded in 2003, Arsetta’s mission is to provide affordable, enterprise-class software solutions to non-profit organizations of all sizes. ReadySetAuction®, Arsetta’s flagship product, was developed around a simple vision: to make it easier for non-profit organizations to raise the funds they need to fulfill their missions. Since ReadySetAuction’s launch, hundreds of non-profit organizations across the United States – including schools, religious organizations, charitable organizations, youth sports leagues, and other community groups – have used ReadySetAuction to streamline their auction processes and raise millions of dollars.
Arsetta, Inc. is located near Seattle, Washington.