Auction PR Publicity Announcements News and Information
Auction PR Publicity Announcements News and Information

Cristiano Bierrenbach promoted to Vice President of International Numismatics at Heritage Auction Galleries

Heritage Auction Galleries ( has announced the promotion of Cristiano Bierrenbach to the position of Vice President of International Numismatics.

“In the short time Cris has been with Heritage, he has become instrumental to the impressive growth enjoyed by our World Coin category,” said Greg Rohan, President of Heritage Auctions. “Cris will continue to drive our World Coin category growth here in the U.S. while working to expand our role into a leadership position in markets abroad.”

Bierrenbach started at Heritage in January 2008 and his impact on the business was almost immediate. That same year, the NYINC auction totaled $4.3 million. Within one year, at the January 2009 NYINC show, the auction total had almost doubled to $7.2 million. By January of this year, 2010, the NYINC auction total was more than $11.5 million.

“Besides driving the amazing growth of the category overall at Heritage, Cris also started monthly World Coin Internet Auctions at Heritage,” said Rohan, “which have performed very well. He also has increased house purchases, brokered the successful auction partnership with the Chicago International Coin Fair and increased the number of floor sessions in the NYINC auction from three to four.”

“”I’ve been a coin guy most of my life and absolutely love what I do,” said Bierrenbach, “this makes my job a whole lot of fun. I’m also incredibly lucky to be working alongside Warren Tucker, who besides of being a walking numismatic encyclopedia, has become a close friend.”

Besides overseeing Heritage’s multiple live and Internet world coin auctions, Bierrenbach’s duties include working with collectors and dealers on strategies for marketing their numismatic holdings, overseeing production of catalogs, including description of world coin lots, photography and provenance, managing the customer client database, working with potential bidders, advising them on upcoming sales, evaluating and estimating world coin collections, buying, selling and brokering world coins and collections by private treaty, promoting growth strategies and fomenting new venues and channels for consignments and marketing Heritage in international markets.

“My main job, as I see it, is to keep great coins flowing through the system,” said Bierrenbach. “I strongly believe that Heritage has the best product in our industry and truly enjoy guiding our consignors through the auction process to help them realize top dollar for their treasures. Happy and satisfied clients are really our ultimate objective.”

Heritage Auctions, headed by Steve Ivy, Jim Halperin and Greg Rohan, is the world’s third largest auction house, with annual sales more than $600 million, and 500,000+ registered online bidder members. For more information about Heritage Auctions, and to join and gain access to a complete record of prices realized, along with full-color, enlargeable photos of each lot, please visit