Auction PR Publicity Announcements News and Information
Auction PR Publicity Announcements News and Information

Northwest Airlines Introduces WorldPerks(R) Auctions

EAGAN, Minn. – Northwest Airlines (NYSE: NWA) today announced the launch of WorldPerks Auctions. Members now can bid their miles on luxury vacation packages, unique sporting events, merchandise, and much more.
Available items include a House of Blues VIP dinner and concert package, a First Class trip to Arizona including choice of luxurious accommodations, and closing on March 12, a Zamboni ride in Joe Louis Arena before enjoying four lower level tickets at a Detroit Red Wings game, a gift certificate for dinner in the club and a Gordie Howe autographed book. This spring expect to see tickets for sporting events including baseball games, Eugene ’08 Track and Field Time Trials, the 2008 PGA Championship and the U.S. Women’s Open.

“Like our recent introduction of PerkChoice, WorldPerks Auctions give our members another way to use their miles.” says Bob Soukup, managing director of WorldPerks Marketing. “Many items up for bid are one-of-a-kind experiences that cannot be purchased anywhere else. Plus, products and packages change often, so there is always something new to discover.”

With WorldPerks Auctions, there is no registration, no fee and no hassle. Members log in, check their WorldPerks miles balance, bid and win. If a member wins an item, miles are automatically deducted from their WorldPerks account. If the member doesn’t win, the miles can be used to bid on another item. Shipping and sales tax are included, so there are no hidden fees or service charges.

For more information and to bid on items, please visit

Northwest Airlines is one of the world’s largest airlines with hubs at Detroit, Minneapolis/ St. Paul, Memphis, Tokyo and Amsterdam, and approximately 1,400 daily departures. Northwest is a member of SkyTeam, an airline alliance that offers customers one of the world’s most extensive global networks. Northwest and its travel partners serve more than 1,000 cities in excess of 160 countries on six continents.

Northwest Airlines